Ah hell, Ill throw in my 2c cents...
This topic does bug the hell out of me too. The price of boutique amps/guitars in Australia is ridiculous - and any other luxurious import for that matter. But why so? We are a small isolated population, smaller market and sales, smaller number of dealers and less competition (like no competition in this case) so the price stays high. Its a vicious cycle.
You get a distributor like Pro Audio who have been importing Mesa for 15 years. So, being the first to sell say a Dual Rectifier in Australia, they get to fix...whoops I mean, set the price for it. Look on their website they talk up the product - even the most die-hard Mesa fan will agree that it is talked up on there. From http://www.proaudio.com.au/imports/mesaboogie.php, "There are certain products in the world that are the pinnacle of quality in their field of endeavour. These products usually hold a special place in the market and are lusted after, dreamt about, saved for and, in the case of some lucky folks, eventually purchased and enjoyed tremendously thereafter." In 2008, The AU to US rate was almost 1 to 1. I would guess not many Mesa products were moved from Pro Audio in this time although that was pre-recession.
I think all music stores and Mesa dealers here in Oz are feeling the pinch because of the recession and to their credit are now discounting Mesa. Go check out Billy Hydes in store for example. If you're interested in a Roadster or Stiletto Trident atm they are heavily discount - priced to sell. But before this year discounting Mesa in store was unheard of in Oz.
Why this rant? Well, I'm bitter if you haven't already noticed. I bought a Dual Recto and paid almost full price $4400 7 years ago. I bought into the f**king hype, how the hell else do you justify a price like that to yourself?
I am very interested in the Mark V and if it blows my socks off in person I will be even more interested. But these prices around $5500 are out of the question for me. If these greedy distributors lowered the price they would make more money in the long run IMHO as they would sell more amps. I would pay AU$3500 for it - but that won't be happening any time soon, unless they don't move - but I doubt that...
...climbing off the soap box now.