As long as you're also measuring to check that the tubes are within the safe operating range, it's the best way - since there is no "right" bias for all tones and tastes with any amp, there's just a range of settings where the amp will run OK and the tubes will last a decent amount of time. As long as you're not exceeding the point where tube life is drastically shortened to the point of risking failure, even that may be flexible if you're willing to accept the slightly shorter life.
You may also find that if you go by ear first and current second, the setting that sounds best is *not* at the hottest safe bias, despite the popular myth that hotter is always better.
Just don't rely on visible red-plating at idle as the sign of when they're too hot - with many amps you're well into the danger zone by then. You need to measure the current and voltage as well, especially with higher powered amps - you've got less margin for error when they're being pushed harder.